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interdisciplinary . design . strategist

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Streetwear Scientific

creative-tech

Streetwear Scientific is disruptive subcultural technology aimed at the saturated streetwear drop culture market. It is a bluetooth module that allows for sideline communication between buyers and sellers. We did a survey of site research on The Bowery during a Supreme launch to observe consumer behaviors and points of intervention. The solution is playful, hacky, and a commentary on the progression of street wear cultural artifact.

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MAC Beauty Bar

Smart Mirror AR

Estee Lauder has demonstrated themselves as a brand that aims to be at the forefront of innovation. In the early .com era when e-commerce was in its infancy, Estee Lauder heavily invested in the development of their online retail strategy and were among some of the first to begin engaging with consumers digitally. This project is a continuation of that lineage. AR/VR and mobile technologies are emerging tools to enable better customer experiences. In collaboration with Estee Lauder corporate team, the Mac Beauty Bar project is designed as an immersive mobile project integrating AR smart mirror technology. Users preferences and engagement with Youtube tutorials drives the curation of MAC Cosmetic products that users can try on and recreate their desired look

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Agritopias

Agri-Tech

Agritopias is an experimental agri-tech project designed in partnership with Prime Produce & Seeds to Soil Cooperative. It is a decentralized food network comprising fifteen fostered food production stations adopted by participants. This information is represented by a network visualization showing the transfer of resources. This knowledge exchange consists of experiential logs, automation experiments, and acts as a user driven system. Through sustainable ethos and community based art practice, the project will produce a revised, open-source system of healthy food sourcing that prioritizes accessibility and contains a lightweight system of support through information exchange. Participants fostering plants have the option to exchange and transplant their desired portion of their plant yield into an on-site aeroponic chamber. This project documents a network of exchange grounded in mutual aid principles.

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outfront media advertising

Outfront Subway Dreamscapes

Webpack Animation

This project was a webpack development project where we conducted a stress test of the technical capabilities of Outfront Media subway station boards. The project concept focused on a meditative passage of time contrasting the hustle and bustle of everyday subway experience.

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Monolith

Physical Computing

The Monolith is apart of a larger series of works by the Iyapo Repository. A series of workshops are conducted where participants envision devices that function in a speculative future and then are archived as artifacts positioned in contemporary contexts. The Monolith was a co-ideated manifestation of the Iyapo Repository workshop series. The install is a speculative design piece about the future of knowledge distribution and storage for African Americans.This archive stores the African American experience of joy, love, and survival. Users are able to access digital artifacts of this experience. The project was exhibited in Carnegie Library January 2019 - March 2019

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monolith physical computing

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vogue machine learning

Vogue Trend Analysis

Machine Learning

This experiment is a trend analysis project using KNearestMeans clustering model. The two datasets are taken from The Met Museum Costume Institute and Vogue Fall 2019 runway shows and cross analyzed as clusters.

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NYCIC

UX/UI/Brand Strategy

This case study analysis was designed for a local start-up cooperative. We facilitated workshops with key stakeholders to supplement our design research strategy. As Lead Visual Designer, I created UX/UI wireframes and brand identity based on our research. Deliverables included a front-end website and membership-only portal system. Valuable features were specified based on stakeholder research. An actionable implementation for 2020 was presented to board of directors. In collaboration with a team, we synthesized these results, analyzed our stakeholder sentiments and isolated a value proposition for the organization. This resulted in a revised revenue model and fleshed out business model canvas.

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monolith physical computing